How do I get to the top 10 of the search engine results?
There is no doubt that this is one of most asked questions. There is no doubt too that as a company in a niche market you want your website to rank high in the search engine results, if not at number 1 position. How is this achieved and can you do it your self?
There are many ways to draw traffic to your website and one of the best ways is to be found on the internet in places like Google, yahoo or MSN. Search engine optimisation is about optimising your website to appear in the organic or non-sponsored (left-hand side) list of links in the search.
Search engine optimisation requires time and effort and is measurable.
To start with your web page must contain relevant content that relates to the products or services that you are offering. Search engines are not human and rely on the text of the page to inform them what the information is being offered from that web page.  You need to ensure that your keywords, (phrases used to search for your website) are repeated throughout the text. This should not be done too often,  as stuffing a web page with the same keywords will actually make the search engine rank it lower. You should also use the keyword in the title tag. Using the keyword naturally throughout the page is a good policy.
Using back links, or incoming links to your website is essential. This is one of the most beneficial ways to increase your ranking. Incoming links should be from relevant sources, in other words sources related to your own industry. The back link text should be related to your keywords. There are many ways to find places for your back links such as blogs, forums, article and directories. Another method is to contact a webmaster of another site and request a link, or offer to provide content. In many ways it is like getting a vote, the more links there are the more popular the website.
Another good way to help increase ranking is to add more content to your website. The reason for this is that the website will get spidered more often by search engines. With good internal linking structures your website will be seen to be offering new fresh content, and this will grab the attention of the search engine bots.
Search engine optimisation takes time to increase your ranking in the search engines because it takes extra effort to ensure that your website is marketed properly. To get to the first page in a search engine requires many different internet marketing techniques, time and effort!
To start earning money with your blog, initially use Google Adsense but gradually as your traffic increases, keep adding more and more money making programs to your site.